Customer Acquisition Cost
Return on Ad Spend
Website Conversion Rate
Social Media Engagement
| Campaign | Spend ($) | Revenue ($) | ROI (%) |
|---|---|---|---|
| Summer Sale | $5,000 | $25,000 | 400% |
| Product Launch | $10,000 | $40,000 | 300% |
| Brand Awareness | $3,000 | $8,000 | 167% |
| Retargeting | $2,000 | $12,000 | 500% |
| Influencer Collab | $4,000 | $20,000 | 400% |
| Channel | Traffic | Conversions | Conv. Rate (%) |
|---|---|---|---|
| Paid Search | 15,000 | 450 | 3% |
| Organic Search | 25,000 | 500 | 2% |
| Social Media | 10,000 | 200 | 2% |
| 5,000 | 250 | 5% | |
| Direct | 8,000 | 160 | 2% |
| Content | Views | Engagement | Conv. Rate (%) |
|---|---|---|---|
| Blog Post A | 5,000 | 250 | 2.5% |
| Video Tutorial | 10,000 | 800 | 3.2% |
| Infographic | 3,000 | 450 | 1.8% |
| Whitepaper | 2,000 | 180 | 4.5% |
| Case Study | 1,500 | 120 | 5% |
| Platform | Followers | Engagement | Clicks |
|---|---|---|---|
| 50,000 | 2,500 | 1,200 | |
| 35,000 | 3,000 | 800 | |
| 25,000 | 1,500 | 600 | |
| 15,000 | 1,000 | 400 | |
| TikTok | 10,000 | 2,000 | 300 |
| Report Name | Monitoring Zones | Total Reports Active |
|---|---|---|
| Campaign Performance Tracking | All Digital Channels | 10/10 |
| Lead Generation Monitoring | Website, Social Media, Events | 8/8 |
| Content Performance Analytics | Blog, Social Media, Email | 6/6 |
| SEO Rankings Tracker | Website, Landing Pages | 5/5 |
| Email Marketing Metrics | Newsletters, Promotional Emails | 7/7 |
| Social Media Analytics | All Social Platforms | 9/9 |
| Customer Segmentation | CRM, Analytics Tools | 4/4 |
| Brand Sentiment Analysis | Social Media, Review Sites | 3/3 |
| Competitor Benchmarking | Market Research Tools | 2/2 |
| Marketing Budget Allocation | All Marketing Channels | 5/5 |